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Global "Body Shopping": An Indian Labor System in the Information Technology Industry

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Xiang Biao tells the fascinating story of how body shopping brought globalization into the lives of hitherto minimally influenced rural youth and facilitated their movement into the highly volatile global arena of information technology . . . he has created a remarkably clear picture of a complex globally dispersed labor chain. . . . Not only does this innovative book provide a strong foundation for scholars interested in this under-researched global labor system, it is a great resource for teaching political and economic geography as well as courses exploring the various facets of globalization."—Monalisa Gangopadhyay, Political Geography Drawing on in-depth field research in southern India and in Australia, and folding an ethnography into a political economy examination, Xiang Biao offers a richly detailed analysis of the India-based global labor management practice known as “body shopping.” In this practice, a group of consultants—body shops—in different countries works together to recruit IT workers. Body shops then farm out workers to clients as project-based labor; and upon a project’s completion they either place the workers with a different client or “bench” them to await the next placement. Thus, labor is managed globally to serve volatile capital movement.

Xiang Biao's avowed goal at an analysis incorporating ethnography and political economic analysis has long been a requirement for scholars interested in the production and maintenance of transnational work and flexible labor. Global Body Shopping more than lives up to this ideal. . . . I strongly recommend this ethnography as essential reading for scholars interested in questions of globalization, transnationality, and flexible labor. ---Mathangi Krishnamurthy, American Ethnologist I find the book most instructive in teaching us how political economic analyses sensitive to fine-grained details about the local and everyday life can enrich a global ethnography. What holds the book together is its creative use of socioanthropological methodologies to understand the phenomenon of 'body shopping' peculiar to the information technology (IT) industry. . . . I find his honesty and the unpredictability of his narratives refreshing. ---Mark Lawrence Santiago, Singapore Journal of Tropical Geography p>Drawing on in-depth field research in southern India and in Australia, and folding an ethnography into a political economy examination, Xiang Biao offers a richly detailed analysis of the India-based global labor management practice known as "body shopping." In this practice, a group of consultants—body shops—in different countries works together to recruit IT workers. Body shops then farm out workers to clients as project-based labor; and upon a project's completion they either place the workers with a different client or "bench" them to await the next placement. Thus, labor is managed globally to serve volatile capital movement.

Introduction

Aneesh Aneesh (2006). "Body Shopping". Virtual Migration. Duke University Press. pp. 39–40. ISBN 9780822336693.

Xiang has produced what may well be the first contribution of a contemporary anthropologist from China to the ethnographic study of global issues. . . . The book is compact, lucid, and jargon-free, making it one of the most accessible ethnographies of how the global migration regime's shift towards temporary skilled labour is changing societies. ---Nyíri Pál, Critique of Anthropology In India, traditional body shopping has evolved in its due course post- Y2K era to create strong networking and collaboration between competing Indian body shops working abroad. All body shops claim to have the ability to place Indian workers in almost any country using the resources and services of other Indian body shops operating in the target country. [5] p>How can America's information technology (IT) industry predict serious labor shortages while at the same time laying off tens of thousands of employees annually? The answer is the industry's flexible labor management system—a flexibility widely regarded as the modus operandi of global capitalism today. Global "Body Shopping" explores how flexibility and uncertainty in the IT labor market are constructed and sustained through concrete human actions.

Regions

A] sterling exemplar of what anthropology is and can be today. . . . In a world of anthropologists never-ending anxiety over the loss of cultures, the loss of their own ability to explain cultures, and the problem of finding new things to study, Xiang's book offers a way out: it shows how one can study a structure within a larger system and explain both how that structure works and how it illuminates the function of the larger system. The combination of a simple explanation (hard-won through fieldwork) of a complex technical and economic system, with the exploration of its effects on social and personal lives of an extended network of families, villages, and corporations scattered around the globe is what makes this the perfect 'Intro to Cultural Anthropology' book in my estimation. ---Christopher Kelty, Savage Minds: Notes and Queries in Anthropology

A similar " offshoring" practice started appearing more and more in the 2010 timeframe and which was a practice known as " nearshoring". Nearshoring was the practice of hiring mostly IT professionals from Mexico. The outward appearance being the advantage of "nearshoring" personnel being within a 2-hour or less time difference to continental U.S. companies opting to use these nearshoring services. Most specialist Y2K consulting companies operating in the US, Europe, the Middle East, Japan and Australia outsourced their technical manpower requirements to companies operating in India. I find the book most instructive in teaching us how political economic analyses sensitive to fine-grained details about the local and everyday life can enrich a global ethnography. What holds the book together is its creative use of socioanthropological methodologies to understand the phenomenon of 'body shopping' peculiar to the information technology (IT) industry. . . . I find his honesty and the unpredictability of his narratives refreshing."—Mark Lawrence Santiago, Singapore Journal of Tropical Geography

Topics

Brenda S. Yeoh and Katie Willis, editors, 'State/Nation/Transnation: Perspectives on Transnationalism in the Asia-Pacific', Routledge, 2004, ISBN 978-0-415-30279-1, pp. 166-167.

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